A Web design studio built the first news site I’ve ever read from top to bottom two days in a row, and it did so as a side project. Mule Design is not in the journalism business. It builds sites to solve all manner of client communication problems. But it did in a week’s work what news organizations can’t seem to do at all: deliver their output in a form that's comfortable and convenient for the audience. I couldn’t help myself. I had to figure out how and why.
I couldn’t have said it better myself.